Personal Brand Building & Storytelling For Founders & Fractionals
Build authority, authentically.
Story-led branding and content strategy for founders and fractionals who want to connect, stand out, and scale.
You already have everything you need to build a good reputation and get your ideal customer to take action.
You just need a partner to help you uncover your best stuff and structure it in a way that captures attention and builds trust online.
For Founders & Freelancers
You might not be the only choice. But with a powerful narrative and consistent content, you’ll become the obvious choice.
So, if you’re…
Struggling to stand out in a crowded market,
Not sure how to connect emotionally with your audience,
Done wasting time creating content that doesn’t resonate or convert, and
Are ready to shorten your sales cycle…
Here’s the good news: Your story is your strategy.
Package One
Brand & Content
Clarity Audit
Investment: Starting at $525
You Get:
Perfect for you if:
You feel lost about how your brand shows up online.
You want actionable insights to improve your messaging.
What You Get:
Channel Audit: A full review of your website, social channels, newsletter, or podcast.
Custom Report: A roadmap with clear recommendations to elevate your brand presence.
Competitor & Customer Research: Insights to understand what’s working in your industry.
60-Minute Strategy Call: Personalized feedback and additional guidance to set you on the right path.
Package Two
Personal Brand
"StoryMining" Sprint
Investment: Starting at $2200
You Get:
Perfect for you if:
You want a personal brand that builds trust and authority.
You’re ready to turn your story into content that resonates and converts.
What You Get:
90-Minute StoryMining Call: Identify your most powerful stories aligned with your brand.
3 Months of Story-Led Content: Ready-to-use drafts with hooks, takeaways, and story notes.
Frameworks & Feedback: Tools to refine your storytelling skills and build consistency.
Package Three
Brand & Content
Strategy Sprint
Investment: Starting at $3700
You Get:
Perfect for you if:
You need a strategy to make your brand’s mission memorable.
You want a sustainable system to keep showing up online with ease.
What You Get:
90-Minute Strategy Session: Clarify your brand’s premise, positioning, and messaging pillars.
Brand Strategy & Roadmap: A tailored plan to communicate your mission and values.
Content Calendar & System: Simplify your process to stay consistent without burnout.
90-Minute Brainstorm: Generate fresh ideas and stories aligned with your goals.
Okay, how do we get started?
one
Discovery
We’ll start with a call to uncover your goals, values, and challenges, and pick the package that fits you best.
two
Strategy & StoryMining
I’ll guide you through my process to uncover the stories, messaging, and content strategy that best align with your brand.
three
Execution
You’ll walk away with the tools, insights, and content you need to confidently connect with your audience and grow your brand.
What's your story?
•
What's your story? •
Hi! I’m Renee.
I’m really good at listening to people talk. Why? Because I spent a decade as a journalist spotting good stories. But also because I believe that everyone has an interesting story to share.
But the problem I see everywhere in the business world is that people struggle to figure out the one good story—and ongoing supporting narrative—that sets them apart.
Without a strong story, your business can struggle to connect with buyers on an emotional level, which is how buyers make decisions.
Ultimately, selling through storytelling isn’t just about getting people to buy something—it’s about getting people to believe in something.
When you tell your story well?
Your ideal buyer will not only understand that you can solve their problem, they’ll feel affinity to you and the values you stand for. They’ll choose you.
Solopreneurs
FAQs
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In addition to confidence in telling your own story on social, you get an entire quarter’s worth of content drafts to use on social media. You also get a customized editorial calendar with a system to keep you and your content organized.
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I’ll give you the hook, the story plug, the takeaway and the CTA. You fill in the rest.
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I have kids, so morning and afternoons are off limits, but otherwise absolutely.
You found me… Now, let's make sure your audience finds (and loves) you.
We’ll work together on story-led content that’ll get your brand’s mission, vision and purpose in front of the right people in the right places.