Sunbasket
Client Overview
Sunbasket is a subscription meal delivery service that provides members with fresh, often organic, and sustainably sourced ingredients and recipes each week, enabling them to cook their own meals.
The Challenge
Sunbasket needed a comprehensive go-to-market content strategy to effectively launch and promote their service.
The Solution
I developed a complete content ecosystem and editorial calendar, which included a newsletter, blog, and video series. This approach created a substantial content library for repurposing across social channels, facilitated lead nurturing, and successfully acquired our first 500 subscribers.
